PromptingLogic
AI Visibility · GEO Consulting · Nationwide

Your best clients
can’t find you.

AI has rewritten the rules of online search. Most small businesses are invisible to ChatGPT, Google AI Overviews, and Perplexity right now. Prompting Logic is a solo consultancy helping small business owners in every industry — designers, contractors, clinics, firms, studios, and shops — become the answer AI recommends, before their competitors claim that ground.

Editorial overhead flat-lay: a cream business card reading 'your business — interior design, Raleigh, NC' at the center of a designer's moodboard, with arrows pointing inward from ChatGPT, Gemini, AI Overviews, and Perplexity. Surrounding the card: fabric swatches in cream, clay, rust, and olive, an architectural parchment sketch, an antique brass compass, a fountain pen, and a brass key on a leather tag.
The Shift

Two thirds of Google searches now end with zero clicks.

When someone asks “who’s the best interior designer in Raleigh,” they no longer scroll a page of ten blue links. Two thirds of the time they don’t click on anything at all. They read the answer Google or an AI engine writes for them, and act on it.

When AI Overviews appear, the zero-click rate jumps to 83%. The job stops being “rank on page one” and starts being “be one of the cited sources in the answer.” That’s the work.

64.8%
Zero-click rate
2026 average across all Google searches
83%
When AI Overviews fire
2026 zero-click rate on AI-generated answers
23
Citations per AI answer
Where ten blue links once stood
The Shift, in One Chart

Zero-click Google searches: 50.3% → 64.8% overall, 83% when AI Overviews fire.

The percentage of Google searches that end without a click to any external website. The shift accelerated when AI Overviews launched in 2024, and on AI Overview searches specifically, the zero-click rate is now 83%.

50%60%70%80%90%AI OVERVIEWS LAUNCHED64.8%ALL SEARCHES83%AI OVERVIEWSEARCHES20192020202120222023202420252026
Sources: SparkToro · Datos Zero-Click Search Study for the overall trend; AI Overview-specific zero-click rate from Intelligency Group analysis. The branch line is drawn straight from the 2024 launch to the current 83% figure; year-over-year AI Overview rates are not separately reported.
What is GEO?

Generative Engine Optimization, explained plainly.

The shift

Search no longer returns ten links.

ChatGPT, Google AI Overviews, Perplexity, and Gemini return one answer with two or three citations. Someone asking "best med spa near me" or "top accountant in Raleigh" gets a name, not a list.

The gap

Almost no small business is ready.

AI engines need structured signals to confidently cite you: schema markup, entity-rich content, FAQ architecture, GBP completeness, citation consistency. Most small businesses have none of them.

The fix

GEO installs the signals AI trusts.

Generative Engine Optimization is the discipline of making your business findable and citable by AI-powered search. It is traditional SEO plus the layer that didn’t exist five years ago.

What changed

Ten blue links became one answer.

Then · A page of linksfamily dentist raleigh nc...and you scrollNow · One answerAI Answer“family dentist raleigh nc”competitor.comyelp.comNot in this answer:your business.

AI engines (ChatGPT, Google AI Overviews, Perplexity, Gemini) return one answer with two or three citations. They don’t return ten options. If your business isn’t one of the cited sources, you don’t exist for that query.

How It Works

Four steps from invisible to inevitable.

01

Free Quick Audit

We test your AI visibility across 10 real customer queries and identify your single biggest gap. Delivered in 24 hours. No commitment.

02

Full Audit & Fix Pack

A 10-section GEO and local SEO report plus implementation-ready fix mockups for every Critical and High issue we find: schema, FAQ, service pages, llms.txt, GBP plan, citation audit, meta-tag rewrites. $499, delivered in 48 hours.

03

Foundation Bundle (recommended)

The Full Audit & Fix Pack plus an immediate start of the Monthly Subscription, started together. Most clients land here. $798 first charge, $299/mo recurring; cancel monthly anytime.

04

You Own the Ground

The businesses that build AI visibility in 2025 and 2026 will be the ones AI recommends for the next decade. That moat compounds the longer you hold it.

How We Work

Three pillars. One outcome: AI recommends you first.

  • Schema markup for every page type on your site
  • URL architecture cleanup and 301 redirect mapping
  • XML sitemap creation and Search Console submission
  • llms.txt file written and deployed for AI crawlers
  • Image alt text optimization for every photo
  • FAQ content structured for AI models to cite directly
  • Service area landing pages for each city you serve
  • Testimonials page with review schema markup
  • 2 GEO/AI-optimized blog posts published per month
  • Investment details and service descriptions refined for conversion
  • Directory profiles built and optimized on 5+ platforms
  • Review generation email sequences for past clients
  • Local press pitch templates with target publication list
  • Backlink development from industry publications
  • Quarterly AI search visibility and ranking reports

Click any pillar to see what’s included.

Who This Is For

Small businesses whose work deserves to be found.

If your customers ask Google — or ChatGPT — for a recommendation before they buy, you’re exactly who we built this for.

Serving owner-operated small businesses nationwide. We got our start in home and design; today we work with small businesses of every kind.

Home services & contractorsInterior designers & decorHealth, wellness & med spasLaw, accounting & financeRestaurants & cafesSalons & barbershopsFitness & yoga studiosReal estate professionalsPhotographers & creativesBoutiques & local retail
Reference Client
“I thought my Google listing was fine. Ryan showed me in 60 seconds that no AI tool could find my studio at all. Two weeks later I had schema, a proper FAQ, and my first AI citation on Perplexity.”
House of Maevie · Interior design, Raleigh, NC
48
hour turnaround on the Full Audit
$499
fixed fee. Fix Pack delivered, every Critical and High issue.
1:1
solo consultant. No account managers or handoffs.
Why Prompting Logic

A different kind of engagement.

Solo, not agency

You work directly with Ryan. No account managers, no handoffs, no junior staff writing your blog posts.

GEO-first, not AI-afterthought

Generative Engine Optimization (GEO) is the core of every engagement. Schema, content, and architecture are built so ChatGPT, Google AI Overviews, and Perplexity can cite you by name.

Audit before retainer

The free audit shows you exactly what’s broken before you spend a dollar. No mystery, no lock-in.

Read the Playbook

Plain-English explainers for the
AI search shift.

All Posts →
Common Questions

Before you reach out.

Click a question to expand it.

When a customer asks ChatGPT, Google AI Overviews, Perplexity, or Gemini for a recommendation in your field, the AI returns one short answer with two or three citations. If your business is not in the structured data, schema, FAQ content, and Google Business Profile signals those engines trust, you are not in the answer. You can still rank on Google and be invisible here at the same time.

Traditional SEO optimizes for Google’s blue-link rankings. Generative Engine Optimization (GEO) optimizes for being pulled into the AI-generated answer above those links. The work overlaps (schema, structured content, authority), but the target is different. We do both, with AI search visibility as the primary focus because it is where your competitors have not caught up yet.

No. We are based in Raleigh, North Carolina, and we serve small businesses nationwide. The work is remote. Local visibility matters per city, and that is exactly what GEO is built to handle through service-area pages, structured location data, and Google Business Profile optimization.

It varies by engine. Perplexity and ChatGPT (with web access) reflect changes within days once your pages are crawled. Google AI Overviews can take a few weeks because they pull from Google’s index. The fastest results come from fixes that AI engines weight heavily: schema markup, FAQ structure, llms.txt, and a complete Google Business Profile. The first citations tend to land within the first month, and visibility compounds from there as content, reviews, and citations accumulate.

The free Quick Audit tests how your business shows up across 10 real customer queries in ChatGPT, Google AI Overviews, and Perplexity. You see exactly where you appear, where you do not, and which competitors are getting cited instead. Delivered in 24 hours. No commitment.

Owner-operated small businesses of every kind: home services and design studios, health and wellness practices, law and accounting firms, restaurants and cafes, salons, fitness studios, real estate professionals, boutiques, and more. Solo operators and small teams. We got our start in home and design, and the work compounds best wherever the owner is the buyer and local reputation drives revenue.

Most businesses are invisible to AI search
right now.

Find out where you stand. The free Quick Audit shows you exactly what AI knows about your business and what to fix, no commitment required.

Get Your Free Quick Audit